STUDY ON EMPLOYEE ENGAGEMENT PRACTICES ON ORGANIZATION GROWTH IN PRINTING INDUSTRY WITH SPECIAL REFERENCE TO SIVAKASI

Employee engagement is a workplace strategy created to make sure that workers are dedicated to the objectives and core values of their organizations, inspired to contribute to that success, and capable of enhancing their personal well-being at the same time. Strong, genuine values that are built on mutual respect, trust, and fulfillment of two-way promises and obligations between employers and employees are characteristics of engaged firms. A mechanistic strategy that tries to extract discretionary effort by manipulating employees' commitment and emotions will not succeed in achieving engagement, even though enhanced performance and productivity are at the core of engagement.A combination of job satisfaction, organizational dedication, job involvement, and emotions of empowerment are felt by an engaged employee. The residents of Sivakasi, an industrial town, are known for their hard work ethic. The practices of employee involvement in the research area's printing industries are analyzed in this Study .