MODERATING ROLE OF DIGITAL TRANSFORMATION STRATEGIES AND INFORMATION TECHNOLOGY CAPACITY ON RELATIONSHIP BETWEEN HIGH-QUALITY HUMAN RESOURCE MANAGEMENT AND FIRM PERFORMANCE OF EXPORTERS ENTERPRISE IN VIETNAM

The study focuses on understanding the impact of high-quality human resource management on the performance of exporters in Vietnam through innovation capacity (product innovation, process innovation, innovative behavior of individuals) and smart supply chains. In addition, the study also considers the regulatory role of digital transformation strategies and information technology capacity for a number of other impacts in the research model. The official research sample includes 551 exporters of different industries in Vietnam. The results of the study show that independent variables all have a positive impact on the performance of the business. These findings contribute to a better understanding of the impact of high-quality human resource management in the context of digital transformation on the operational efficiency of exporters in particular and Vietnamese enterprises in general.